B2B Uncovered

What is the future for B2B events?

January 04, 2022 researchHQ Episode 7
B2B Uncovered
What is the future for B2B events?
Show Notes

In this episode Paul Denham talks with Ankush Gupta, Founder at Eventible, the world's first B2B events review platform. 

Think G2 for events, not software and you'll be on the right track understanding Eventible. 

Our discussion covers Ankush's journey early on with his idea after travelling to Dreamforce and realising there was no reliable online destination to help make decisions about whether to invest the time and cost of travelling to events. Eventible was born – but so too was the pandemic and the rise of virtual events.

A lively discussion covering the future of in-person, virtual and hybrid events, brand scoring for events and Zoom fatigue.

If you're involved in organising, promoting or attending B2B events, tune into this episode and glean insights from a B2B marketer turned entrepreneur who is at the coalface with a unique perspective of the B2B events industry and its future.