In this second episode Paul Denham talks with Matt Heinz who is the President of Heinz Marketing about how marketing might look in 2025, the future role of technology and changing skill sets.
 
This engaging conversation looks at the evolving modern integrated organisation comprising marketing,  go-to-market, sales, customer success and even product. 

Touching on owned media, rented media, martech, changing skill sets, leadership, culture, customer obsession, chief market officer, active buyers and epic sandwiches.